Quotes from Alvin Toffler

The control of knowledge is the crux of tomorrow's worldwide struggle for power in every human institution.

If you have the right knowledge you can substitute it for all the other facts of production

Learning is like rowing upstream; not to advance is to drop back." - Chinese proverb

In the year 2000 an illiterate person will not be someone who can't read or write, but someone who is not able to learn, unlearn and learn again.

Anyone nit-picking enough to write a letter of correction to an editor doubtless deserves the error that provoked it.

You cannot get a new economy without a new society.

Change is the process by which the future invades our lives.

Our technological powers increase, but the side effects and potential hazards also escalate.

Technology feeds on itself. Technology makes more technology possible.

No serious futurist deals in prediction. These are left for television oracles and newspaper astrologers.

Much education springs from some image of the future. If the image of the future held by a society is grossly inaccurate, its education system will betray its youth.

Profits, like sausages... are esteemed most by those who know least about what goes into them.

The Law of Raspberry Jam: the wider any culture is spread, the thinner it gets.

The first rule of survival is clear: Nothing is more dangerous than yesterday's success.

The great growling engine of change – technology.

no wealth system exists in isolation. A wealth system is only one component, although a very powerful one, of a still larger macrosystem whose other components—social, cultural, religious, political—are in constant feedback with it and with one another. Together they form a civilization or way of life roughly compatible with the wealth system.

narrowly focused specialists may be good at incremental innovation. But breakthrough innovation is often the product of temporary teams whose members cross disciplinary boundaries—at a time when breakthroughs in every field are, in fact, blurring those very boundaries. And this is not just a matter for scientists and researchers.

What most business, political and civil leaders have not yet clearly understood is a simple fact: An advanced economy needs an advanced society, for every economy is a product of the society in which it is embedded and is dependent on its key institutions.

We are moving swiftly into the era of the temporary product, made by temporary methods, to serve temporary needs.

The truly big intellectual—and financial—payoffs occur when two or more breakthroughs converge or are plugged together.

It is always easier to talk about change than to make it.

Os analfabetos do futuro não serão os que não sabem ler ou escrever, mas os que não sabem aprender, desaprender e reaprender.

The world of today is as different from the world in which i was born as that world was from julius ceasar's . I was born in the middle of human history , to date roughly . Almost as much as happened since i was born as happened before.

Why do the motorcyclists wear black jackets ?why not brown or blue ?