Quotes from Alan Wurtzel

too often "managements 'navel gaze' and look for problems or solutions only within their own organization."86 A viable strategic plan needs to focus first on the external world to determine what to do before focusing inward on how to do it.

Retailers, especially low-margin retailers, each with a minor market share, cannot afford to entice the public to desire a product. All they can afford to say is: "If you want this product, buy it from me.